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LIMBUA Philosophy

Value creation at LIMBUA

LIMBUA IS SUSTAINABLE
ECOLOGICALLY, ECONOMICALLY AND SOCIALLY

His world trip to 40 social entrepreneurs in Asia, Latin America and Africa had one goal: Matti Spiecker wanted to learn about the most successful ideas for eco-social entrepreneurship. From the experiences he gathered, he developed the concept for his own company. This is how LIMBUA was born and became a best practice in sustainability itself: organic is as natural for the market leader of macadamia nuts as social commitment, fair trade and value creation in Kenya.

Our Philosophy

NATURAL CULTIVATION METHODS

Macadamias have been grown in Kenya for generations. However, not on plantations, but in ecological agroforestry systems. The trees grow there on small plots of land between other fruit and vegetable varieties. They provide each other with shade and keep pests at bay, and at the same time the falling leaves ensure humus-rich soil.

The smallholders therefore do not need synthetic chemical fertilizers, pesticides or herbicides. They simply rely on nature. This benefits the environment but also the health of everyone involved.

GREAT VALUE CREATION

Fair trade with  organic raw materials is good. But it is even better when they are used to make high-quality organic products on the spot: More local people benefit from the value generated. Transport costs are reduced. And the freshness of the harvest increases the quality at the same time.

For this reason, LIMBUA not only supports the organic cultivation of macadamias, avocados and other crops. We also operate four factories around Mount Kenya, creating more than 700 secure jobs.

MARKET ACCESS THROUGH MODERN IT

For smallholders in the global south, it is usually difficult to access not only the world market, but also the banking system. The breakthrough came with the development of the M-PESA electronic transfer system, which allows us to pay for the harvest in real time as soon as it arrives at our warehouse.

We also rely on digitalization in quality management to offer our customers maximum security and transparency. After all, they produce natural foods and natural cosmetics from LIMBUA macadamia and avocado products, where strict requirements apply.

LIMBUA has become an alternative to the rural exodus for many people. In cultivation, harvesting and processing, they find jobs that open up new perspectives for them.

Peter Muchau Wangara, Founder & Managing Director of LIMBUA Group in Kenya.

FAIR TRADE IS GOOD
INCREASING VALUE CREATION IS EVEN BETTER